Spotify led by Asake, Burna Boy and Davido Headline News
*Local demand up 284% Spotify introduced this yr’s version of Wrapped, its annual roundup present that appears again at listeners’ musical journeys. This immersive expertise permits customers to get a complete overview of 1 yr of their musical profession, permitting them to replicate on their tastes and uncover hidden gems. This yr’s Wrapped reveals wonderful versatility…
*Local demand elevated by 284%
Spotify has introduced this yr’s version of Wrapped, its annual recap present that appears again at listeners’ musical journeys. This immersive expertise permits customers to get a complete overview of 1 yr of their musical profession, permitting them to replicate on their tastes and uncover hidden gems. This yr’s Wrapped showcases the unimaginable variety of music and the passionate listening habits of Nigerian music lovers.
Interestingly, Asake topped the record of essentially the most streamed artists of the yr, adopted by Burna Boy, Davido got here in third place, and Wizkid was quantity 10 on the record. However, Rema’s music “Calm Down” reached the tip of the yr on the seventh with over 1 billion streams on Spotify. Ira Starr is essentially the most streamed artist in Nigeria, with Tiwa Savage and Tems in second and third place respectively.
As proficient artistes emerge and attain the highest of the charts, Nigerians are as soon as once more making their vibrant musical voices heard on laptops. For the third yr in a row, Nigerian artists and songs have been included within the prime 10 most streamed artists in Nigeria, a real testomony to Nigeria’s satisfaction in its homegrown music.
Demand for native music in Nigeria continues to soar, with consumption growing by a staggering 284%.
The common variety of streams for feminine artists in Nigeria has skilled an astonishing 150% year-over-year (YoY) improve.
Nigerian music lovers flip up the quantity on Fridays and 3pm is the most well-liked time to get pleasure from their favourite songs.
Rema topped the record of most searched queries, whereas Burna Boy topped each essentially the most searched artists and most viral artists lists. Asake’s Lonely At The Top earns him the #1 spot amongst his most viral tracks
“Nigeria is a hotbed of musical talent, and we’re incredibly proud to showcase the diversity and passion of Nigerian music lovers through Wrapped,” mentioned Fiona Okumu, Head of Sub-Saharan Music at Spotify. Ta.
“This year’s Wrapped is a testament to the power of music to bring people together and bring them closer to Nigeria’s culture and traditions.”
In 2023, Nigerian music has taken the world by storm, reaching unprecedented heights and breaking limitations. One of the brightest stars of the style, Rema rose to extraordinary fame. His collaboration with American pop star Selena Gomez on the hit single “Calm Down” gained him many followers all over the world and grew to become the primary African-led single to succeed in 1 billion streams on Spotify. A landmark achievement for the African artist, the music marks the primary time the Nigerian Afrobeats artist has appeared on her Spotify prime 10 chart of most streamed music worldwide. It additionally topped Nigeria’s music export charts, cementing its standing as a world musical phenomenon.
Rema and Asake have additionally solidified their standing as world ambassadors of Afrobeats, with Rema holding the title of most globally exported artiste and Asake charming audiences in Nigeria, Ghana and Togo, and changing into essentially the most exported artist in every nation. He has earned the coveted title of streamed artist. This continued worldwide success additional highlights Afrobeats’ enduring enchantment because the yr’s most exported style.
Asake continues his dominance within the prime 10 most streamed tracks with three hits: “Lonely At The Top,” “2:30,” and “Amapiano.” His reign prolonged to Gen Z as properly, with Asake changing into essentially the most streamed artist amongst Gen Z listeners in Nigeria and Ghana. His music “Lonely At The Top” additional elevated his recognition amongst Gen Z in Nigeria, topping the charts of their age group.
Interestingly, Mohabado secured a spot within the prime 20 record of most streamed artistes in Nigeria. This is because of elevated curiosity in his music following his premature dying on September 12, 2023. His monitor “Ask About Me” was the highest streaming monitor on daily basis from September 12, 2023 till 2023. September thirteenth and twenty fifth.
Top most streamed feminine artist goes to Spotify Radar alumnus and first-time Grammy nominee Ira Starr, who holds the title of most streamed feminine artist in Nigeria, Ghana, Kenya, Rwanda, Tanzania and Uganda obtained.
Gospel artist Mercy Chinuo has ranked among the many prime 10 most streamed feminine artists in Nigeria, highlighting the enduring recognition and affect of gospel music.
The 2023 Throwback Chart was dominated by the legendary 2Pac, together with his music “Hit ‘Em Up – Single Version” and album “Greatest Hits” securing the highest spot. The renewed curiosity in Tupac’s music comes amid hip-hop’s fiftieth anniversary, quite a few headlines surrounding his dying this yr, and his enduring standing as one of the influential and profitable rappers of all time. This appears to be attributable to As a outcome, many Nigerians turned to Spotify to stream his music, cementing his place within the charts.
Among the native podcasts that stick within the minds of Nigerian listeners are Apostle Joshua Selman, Apostle Joshua Selman’s Koinonia, The Honest Bunch Podcast, I Said What I Said, Tee With Tee, Koinonia Experience・The highlight is on Wiz Apostle Joshua Selman (ENI). Considering that these podcast reveals are broadly standard amongst younger folks, particularly his Gen Z and Millennials, it isn’t stunning that this present is in a number one place. Their recognition may also be attributed to their partaking and entertaining content material, eager consciousness of trending topics, and unfiltered, candid conversations.
Source: guardian.ng